When it comes to character design and Icon design, I need to make sure that each colour choice is correct and is meaningful. The same goes for Icons, making sure they follow the main colours of their owner. Finally, I need to conduct research into fonts to make sure I choose the best font to display the names of my Avatars on the Wix Website.
Colour
Colour psychology allows me to delve into the effects of colour and how we view them as consumers. Colours allow us to identify danger/love, it can allow us to see gender into unknown areas and toys, and it also allows us to create art that ‘speaks’ to the consumer through the colour choice. I must also take into account of what my audience is and how they will percive these colour combinations.
With many articles we can see the effects of colours on genders and even ages, such as how males identify that red on females is more attractive while females have no preference. The same works with age that more bright and interesting colour attract younger ages such as children with lego. Due to my audience being a majority male teens, I need to make sure that I am using intresting colours while not sacrificing the realism of the characters dress/armour.
To make sure I can display my knowledge of colour understanding is at a level to which the audience is happy, I will set sets of colours for each characters and give the final choice to my audience. I will explain my choices also to try to show my reasoning. However, there will still be the set colours such as steel being grey, the aim is to add secondary colours that will allow consumers to invest with the overall feel of the character.
Centurion
For the Centurion character, who is a strong man with inner rage for his posistion and failure to save his father. Due to his knight like look, the armour will have to be grey but his cloak and blade are up for contention.
Set one – Grey/Red/Black = Red for his cloak showing anger for his life while the black will be his blade signifying grief.
Set two – Grey/Blue/Red = This time blue will be the cloak colour as it shows masculinity and Red for the blade colour signifying power over his opponents.
velocity
For the Velocity character, who is seen as a clown team mates until his ruthless agressive speed comes to play. Due to his robotic legs being in place, these colours will have to be a light black colour such as grey, similar to Centurions armour and the same for his dual Chakrams. However, his fur is what is needed to be coloured.
Set one – Grey/Red/Yellow = Red and Yellow combination of fur would siginfy to the old DC character of Flash who is known for his speed powers. But other than this could show Anger and humour.
Set two – Grey/Yellow/Black = The yellow would be the main fur colour to show his bright nature but plagued with black spots to show anger and grief. This would also fit the cheetah look of the character.
Clemency / Ruthless
For the joint characters I will need to do a set each. These colours must be contrasting and meaningful of the wing colour around them. The light wings will be bright white whiel the dark wings will be black. Her staff weapon will only change main colour apperance which allows for more freedom. The colours will mainly be Armour colours as the wings cover the majority.
Set one – White/Blue/Yellow & Black/Red/Purple = The angelic side requires highlighted colours to shine ‘bright’ therefore white is the main colour choice with blue and yellow being backup decal. The other side is the demon look that must stand out but also seem dark adn gloomy. As such I choose black for the main contrast and Red and purple that are direct opposites of the other decals.
Set two – White/Green/Brown & Black/Orange/Red = Similar for the demon side of things, I aimed to create a pallette that gave off a more lava/explosive look. However, the main change for the angel side was the inclusion of more earthly colours showing a nature/spirtual style. A style that is universally loved and is about growth against the lava destruction style.
Regicide
For this ruthless character, I must choose colours that show the anger and sheer pain of the monster. However, his main colour will be his fur, the rest can be his claws and other features. This is as his character is that of a monster like werewolf with razor sharp claws. He also has dark magic oozing fro his wounds and features.
Set one – Black/Red/Green = Black will show the grief of the character and overall ‘darknees’ he rings. It will also help sell this idea of a monster in the dark. The red is for his claws showing his anger and signifying blood. The green acts as the energy oozing from his body that feels like a toxic chemical as if he is a monster like Bane.
Set two – White/Red/Black = White for his fur showing a pure and noble style outside of his body while he leaks black enegry. This acts like the inner darkness is coming out while his noble shell holds together. The red for his claws is the best choice with its double meaning of blood and anger. It also can be splashed on his fur to show his destructive tendecies.
vyrus
For this machine like character I must ensure that I collect a pallette of colours that show the mystery of his power, the all knowing nature he gives off and the authority he demands. Due to his machine like body he has electrical orange sparks which is something I need to create the colour set around. The colours will be for his mask, poncho and clothes.
Set one – Black/White/Black = This combo has the Mask and clothes at black showing his shady nature with a white poncho that contrasts with the other two. This white usage is to show the characters secret desire to stand out.
Set two – Yellow/Black/Yellow = The black and yellow combination is a styel that will work as if the character was wearing a hazmat type suit. This plays into his machine like persona. The black of the suit shows mystery and grief while the yellow shows domainance and authority, something that his role commands.
With all these sets collect I will create a large questionnaire and gain my feedback in which I will complete a blog for, going through the answers and results. With this answered I will then be able to move on to actual production.